Augusta Ford Focus




A complete overhaul last year—after its debut more than 10 years ago—has our fav Ford compact rocking hard into the new model-year. And while mods on the 2013 Ford Focus are slight, this little number still has everything we know and love . . . and then some. The preferred small car among consumers as well as the auto press, the Focus has so many great features to list that we may be here for a while.


The Power of the Focus

Powering the Focus is a 2.0-liter four-cylinder that produces 160 horses and 146 lb.-ft. of torque. Sending that impressive amount of power to the front wheels is a five-speed manual (for S and SE trims), though Ford does offer a six-speed dual-clutch automated manual—dubbed the Powershift—as an option. This latter transmission is standard on the Focus’ top-of-the-line trim, the Titanium, but for those who really want to get behind the wheel of their Focus and drive, they can still opt for the manual. As far as number go, test drivers put the Focus up against the clock and reported back with 8.7 seconds for 0-to-60-mph results. (Which is quicker than the rest of its class.) Fuel economy digits tally 28 mpg in the city and 38 mpg on the highway. Numbers are a bit lower for the manual; however, Ford now offers a Super Fuel Economy Package, which adds a couple points to the Focus’ highway numbers. And speaking of raising gas mileage, Ford also showcases the Focus in an electric version: Utilizing a 107-kilowatt electric drive motor that pairs with a 23kWh lithium-ion battery pack and single-speed, direct-drive transmission, this set up puts out a combined 143 horses and gets 110 mpg in the city and 99 mpg on the highway, with a range of 76 miles on one charge. Not bad, kids. Not bad at all.

And what’s fuel economy without safety. Really. The Insurance Institute for Highway Safety (IIHS) awarded the Focus a perfect score for its performance of frontal-offset, side and roof strength tests. So now might be a good time to mention the fact that Ford graces its 2013 Focus with a plethora of standard safety bits, such as antilock brakes, stability control, front side and side curtain airbags. Also standard on all Focus trims is Ford Sync’s system, as well as an emergency crash notification; save the base S trim, all models are equipped with the MyKey system, too. Designed to aid parents while they teach teens to drive safely, this system gives parents the power to limit vehicle top-speed, audio volume, enforce safety-belt use, provide early low-fuel warnings and sound chimes at 45, 55 and 65 mph—all with the touch of a few buttons.


2013 Ford Focus Trim

The Focus is offered in three trim levels, an Electric model and a high-performance ST version. But we’ll save the ST talk for our SEMA show report. The base S model is actually a sedan model that carries with it the bare necessities, such as 15-inch steel wheels, AC, power everything and a tilt-and-telescoping steering wheel. Bump up to the SE, which magically turns into a hatchback, and we find interesting add-ons that include (but are not limited to) 16-inch steel wheels, a trip computer, a six-speaker sound system and a 60/40 split-folding seatback. Now let’s get to the fabulous: The Titanium model offers up 17 inchers, upgraded trim, rear parking sensors, keyless ignition/entry and a rearview camera. Ford also equips this version with everything from the SE’s Appearance, Winter and MyFord Touch Packages. Simply put, it’s loaded.